Our brief was to design and create a brand identity and artist-led website that showcases the recent news and upcoming release dates for each of their clients.
Inspired by attention-grabbing newspaper headlines, we built the Murray Chalmers brand around a bold, condensed typeface. Using this, we created a logotype and reduced brand mark which allows the identity to remain bold and striking even at a smaller size.
Information can be easily accessed using filtering systems and a ‘just type’ search function from the website’s homepage. It’s responsive design allows the content to remain clear and legible across mobile and other devices.